Unless you live in New York
City, where “lox” is consumed in massive quantities
year-round, you’ll probably notice how as the holiday
season progresses, smoked salmon starts appearing more and
more in tables everywhere. That’s because smoked salmon
is a very popular gift option; it’s easy to buy, you
can get it mail order or on the internet, and makes a great
addition to practically any table (what could be simpler than
putting together a salmon gift basket: crackers, cream cheese,
salmon, and you get a party favorite). Smoked salmon is so
versatile it makes a great gift for practically anyone (except
maybe vegetarians), and usually comes packed attractively
in a box gift that makes for a charming presentation.
The beauty of smoked salmon is that it is so versatile. As
a corporate gift it is just impersonal enough to be appropriate,
and sophisticated enough to make a good impression. A note
on corporate gift-giving etiquette: it’s always a good
idea to check the company’s corporate gift policy (if
they even have one) before sending any gifts. You don’t
want to be too personal, that could make people uncomfortable,
but since it can be addressed to a whole office, as opposed
to just one individual, smoked salmon makes a great corporate
As a house-warming gift, smoked salmon makes for a thoughtful
gesture - as well as breakfast, lunch, and dinner - for the
probably exhausted recipient. I can think of little things
that would cheer me up after unpacking the umpteenth box of
china, than opening one filled with a pack of delicious smoked
It will make for a delicious brunch option if you’re
vacationing with family or friends, and it is something everyone
can enjoy (I’ve yet to see a teenage boy dig into, oh,
say, a scented candle). Smoked salmon is the food gift par
excellence for Christmas and New Year celebrations, a time
when social responsibilities increase, and the simple delicious
elegance of smoked salmon is always welcome. Smoked salmon
is even suitable for Hanukah gifts, as many smoked salmon
producers carry Orthodox Union certification for their kosher
smoked salmon products.
Think useful, tasty, but most of all, think convenience.
You don’t have to go to the store to buy it, rush home,
wrap it, pack it in ice, go back to the post office, and then
ship it, all the time praying it will get there in one piece.
Mail order and internet catalogs do the job for you, all you
do is provide the address (and your credit card, of course).
Make sure you go to a reputable source that carries a variety
of products, that way you can purchase the whole smoked salmon
gift box, or even make your own with other delicious treats
(the best stores will be able to tell you what goes well with
smoked salmon, besides the obvious cream cheese...smoked salmon
and caviar tartlets anyone?). Also think price; although smoked
salmon is considered a luxury item, it still is remarkably affordable.
In the era of the low-carb diet craze, sending cookies or
chocolates over the mail is a big gifting faux pas. The turn
of the century has seen the rise of salmon as the health food
par excellence, studies continually discovering the benefits
of a diet rich in fish, especially salmon that is high in
heart-healthy Omega-3 fatty acids. So not only smoked salmon
is sophisticated and luxurious, it’s also a great addition
to any diet, and you won’t be boycotting your friends’
or family’s hard weight-loss efforts by tempting them
with candy and sweets.
You have many options when ‘giving away’ smoked
salmon. You can go traditional with a nice pack of sliced
smoked salmon, to be enjoying simply by pairing it with gourmet
crackers and herbed cream cheese; or you can take the guesswork
by choosing smoked salmon dips, or pre-packaged smoked salmon
appetizers, which are great to have in freezer for an impromptu
cocktail party, or a delicious snack in a hurry. A great alternative
is smoked salmon mousse, which also arrives frozen and is
totally decadent with fancy miniature toasts or crackers.
Either way you go, it’ll always be the hit of the party.